LedgerOS · Financial Intelligence
Marketing ROI Command Center
Revenue ROI is not profit. This center reports both — and distinguishes them everywhere.
LedgerOS UI Design Lab · Demonstration Data — no backend, no live AI inference, no real financial data.
Marketing spend
$68,200
3.4%vs last month
Collected revenue
$312,400
5.6%vs last month
Attributed gross profit
$168,400
6.8%vs last month
Attributed contribution profit
$142,800
8.4%vs last month
Cost per acquisition
$1,100
1.2%vs last month
Profit ROI (contribution)
2.09
8.4%contribution / $
Payback period
43
4.2%days
Chargeback-adjusted ROI
2.048
0.4%after chargebacks
Revenue ROI vs Profit ROI
Revenue ROI: 4.58x · Gross-profit ROI: 2.47x · Contribution-profit ROI: 2.09x. LedgerOS uses contribution-profit ROI everywhere marketing performance is reported.
Spend vs contribution profit
Lead → revenue funnel
Leads842 · 100%
Qualified268 · 32%
Consultations148 · 55%
Deals62 · 42%
CPL$81
CPA$1,100
LTV$8,400
Smart marketing alerts
Campaigns →YouTube Pre-roll — Brand
Spend $8.8k, 1 deal, negative contribution
Suggested: Pause and reallocate
Meta Retargeting — SMB
CPA $1,067 — above $850 target
Suggested: Refresh creative; tighten audience
LinkedIn — Enterprise Compliance
Payback 28 days, best ROI — consider budget lift
Suggested: Increase budget 25%
ROI by campaign
Email Nurture — Renewals
Email · Zoho Marketing
12.70x
Profit ROI
Referral — Partner Firms
Referral · Direct
6.66x
Profit ROI
LinkedIn — Enterprise Compliance
Social · LinkedIn
3.86x
Profit ROI
SEO — Foreign Registration
Organic · Site
2.71x
Profit ROI
Google Search — Formation
Search · Google Ads
2.28x
Profit ROI
Meta Retargeting — SMB
Social · Meta
1.44x
Profit ROI
Google Search — Licensing
Search · Google Ads
-0.15x
Profit ROI
YouTube Pre-roll — Brand
Video · YouTube
-0.20x
Profit ROI